Multiple templates within our newsletter builder can be utilized differently and we're here to explain the unique advantages of each.
Classic: Great for those looking to write a longer introduction. Ideal for those looking to include one content piece, where the introduction is the star. Also useful for those who aren't looking to have their branding and information prominent, for example when sending a follow-up to a meeting communication.
Two-Column Framed/No Framed: Perfect for your weekly suggested newsletter, keeps your information and branding front and center. Ensure your newsletter template is consistent so that clients and prospects recognize what they are receiving and set the exception.
One-Column Framed: Ideal for targeted communications, when only including a few content pieces. This differentiates your targeted communications from your weekly suggested newsletter so that individuals recognize and engage with the content selected for them.